International Digital Consulting

Take your digital touchpoint management strategy to the next level

Tailor-made solutions for digital challenges at a global and local scale

Our international team of consultants is specialized in digital transformation, e-commerce enhancement and digital content. We work hand-in-hand with our clients to paint a full picture of their ecosystem and define business expectations. The result is a highly customized organization and strategy to drive digital activities and achieve maximum impact in every market.

What international challenges are you facing?

Always produce more content on a global scale adapted for local users with short time to market and cost efficiency

Deploy the right omnichannel digital strategy per market in terms of touchpoints and content

Boost your local e-commerce performance by aligning with user expectations and market specificities

Find the ideal organizational structure between headquarters and affiliates to manage your content with maximum efficiency

Here is how we can help

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Organizational consulting and digital transformation

Define the optimal organization for your digital teams to manage touchpoints with maximum efficiency.

  • Content Factory
Build a tailor-made structure for lean content production at a global scale while maintaining quality and cost efficiency. Identify the key points to address online and offline touchpoints with various content types, formats, and topics adapted to each market.
  • PIM/DAM/SAM

Identify tools, resources, workflows for your organization to manage large set of product information, digital and semantic assets, with multi-market contributors and seekers

  • Website Factory

Design an organizational structure for management of website production for multi-brand groups and multilocal brands.

Digital Content Strategy

Identify the best topics to cover in order to reach your local audience according to the ecosystem of each country, by way of various touchpoints: social media, newsletters, websites, blogs, e-commerce, and marketplaces.

  • Editorial Planning
Ensure the consistency of brand content on multiple touchpoints according to your market calendar and local brand perception.
  • Creative Ideation

Determine relevant topics for the brand through data and monitoring of social media.

  • Channel Management

Identify quick wins in the management of the different touchpoints: channel management, publishing, moderation and listening tools. Optimization of channels at an international level.

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E-commerce Strategy

Optimize local UX and define e-commerce features by country and target to provide the most effective experiences, engagement and conversions.

  • Local User Experience

Adapt experiences for local consumers according to market prerequisites in terms of necessary information, reinsurance policies, payment methods, conversion funnel and online features.

  • Data Analytics

Identify data success factors and pain points to determine areas of improvement and boost conversions.

  • SEM

Identify actions to improve the visibility of your local website on local search engines.

  • AB Testing

Use AB Testing to assess recommendations, validate hypotheses and improve website performance.

Our experts help boost your marketing strategy on international platforms

Contact our team for further info or a quote